Every year 1.5 billion plastic toothpaste tubes end up in landfills and in our oceans!
They do not perish and suffocate our environment.

That is why the founders of Smyle – Almar, Dennis and Roger – want to make bathrooms free of plastic.
They believe that the combination of sustainability and entrepreneurship is the key to a better future.

They have experienced this working in their own previous ventures and are now joining forces to make a huge impact. Time for a toothpaste revolution!

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