Fynch Behavioral Change Program

Duurzaam reisgedrag stimuleren

Fynch stimulates sustainable and active traveling behavior by using scientific behavioral change principles from Organizational Behavior Management (OBM) in collaboration with VU Amsterdam. We apply this in various ways:

  • Insight into the personal CO2 footprint development, traveling behavior and vitality;
  • Differentiated kilometer compensation (higher compensation for active- and sustainable choices, such as walking or cycling);
  • Fynch Coins, for every cycling-, walking trip, remote working days or traveling outside rush hour, you receive coins. These coins can be spend on (discounts on) sustainable products;
  • Gamification & social rewards, how are you performing against other benchmarks?

Fynch Plug & Play